The Threat of Amazon Business

Monitoring Disruption in B2B Distribution

Overview

Contrary to the typical narrative from industry executives, Amazon Business is a major threat. Download the paper to see how Amazon is already matching or beating top distributors on product catalog depth, price competitiveness, and product quality.

Current Market Fragmentation

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Amazon Business Progress Report

We compiled all of the product listings on Amazon Business and compare them to the Big 4 distributors in a major B2B distribution industry.

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Conclusion: Amazon at the Gates

Learn what to expect from Amazon Business and how this threat can be turned into an opportunity. 

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Nicholas L. Johnson
Head of Platforms

Copyright 2017 Applico Inc

Understand the business model behind Amazon Business and what it needs to thrive in new industries.

Owen Miller
Engineering Lead
Drew Moffitt
Business Design Lead
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